diff --git a/lambdas/src/libs/airtable.ts b/lambdas/src/libs/airtable.ts
index fa3ce7d..30f6b1b 100644
--- a/lambdas/src/libs/airtable.ts
+++ b/lambdas/src/libs/airtable.ts
@@ -24,40 +24,13 @@ export const getAllAirtablePackages = async (): Promise<AirtablePackage[]> => {
         'version',
         'last_modified',
         'full_name',
+        'dl_count',
       ]),
       maintainer: record.fields?.maintainer || '',
       desc: record.fields?.desc || '',
       thumb_image_url: _.get(record.fields, 'thumb_image[0].url', '/Images/package-thumb-nolabel3.jpg')
     } as AirtablePackage;
   });
-  /**
-   * // SAMPLE RECORD SHAPE w/ thumb_image is uploaded
-       {
-      slug: 'unicode_org',
-      name: 'unicode.org',
-      full_name: 'unicode.org',
-      homepage: 'https://unicode.org',
-      version: '71.1.1',
-      last_modified: '2022-09-26T19:46:25.000Z',
-      thumb_image: [
-          {
-          id: 'attQVgaRUXOYinsWy',
-          width: 640,
-          height: 534,
-          url: 'https://dl.airtable.com/.attachments/f2465c36a0060919368e2f53305694f9/cfab76a8/gen-art-1.png',
-          filename: 'gen-art-1.png',
-          size: 184878,
-          type: 'image/png',
-          thumbnails: [Object]
-          }
-      ]
-      }
-  TODO IMAGE UPLOAD to S3/CDN:
-      if thumb_image_url is empty
-      get thumb_image data
-      upload to s3
-      update thumb_image_url in airtable
-      */
   return packages;
 }
 
@@ -73,6 +46,7 @@ export const insertPackagesToAirtable = async (newPackages: Partial<AirtablePack
         fields: {
           ...fields,
           last_modified: fields.last_modified.toString(),
+          dl_count: 0,
         }
       }
     });
diff --git a/lambdas/src/libs/types.ts b/lambdas/src/libs/types.ts
index 7381688..1d8179e 100644
--- a/lambdas/src/libs/types.ts
+++ b/lambdas/src/libs/types.ts
@@ -13,6 +13,7 @@ export type AirtablePackage = S3Package & {
   airtable_record_id: string,
   thumb_image_url: string,
   desc: string,
+  dl_count: number,
 }
 
 export type Package = Omit<AirtablePackage, 'airtable_record_id'> & {
diff --git a/src/data/packages.json b/src/data/packages.json
index 46cadfe..a9a8304 100644
--- a/src/data/packages.json
+++ b/src/data/packages.json
@@ -7,7 +7,9 @@
         "version": "2.5.1",
         "installs": 3986221,
         "maintainer": "",
-        "thumb_image_url": "/Images/package-thumb-nolabel.jpg"
+        "thumb_image_url": "/Images/package-thumb-nolabel.jpg",
+        "dl_count": 1,
+        "last_modified": "2022-09-26T19:46:25.000Z"
     },
     {
         "name": "svg2png",
@@ -17,7 +19,9 @@
         "version": "0.1.3",
         "installs": 1233,
         "maintainer": "pascal",
-        "thumb_image_url": "/Images/package-thumb-nolabel4.jpg"
+        "thumb_image_url": "/Images/package-thumb-nolabel4.jpg",
+        "dl_count": 2,
+        "last_modified": "2022-09-30T15:39:15.000Z"
     },
     {
         "name": "cmake",
@@ -27,7 +31,9 @@
         "version": "3.24.2",
         "installs": 1729267,
         "maintainer": "pascal",
-        "thumb_image_url": "/Images/package-thumb-nolabel3.jpg"
+        "thumb_image_url": "/Images/package-thumb-nolabel3.jpg",
+        "dl_count": 3,
+        "last_modified": "2022-09-27:39:15.000Z"
     },
     {
         "name": "h2c",
@@ -37,7 +43,9 @@
         "version": "1.0",
         "installs": 96,
         "maintainer": "h2o",
-        "thumb_image_url": "/Images/package-thumb-nolabel.jpg"
+        "thumb_image_url": "/Images/package-thumb-nolabel.jpg",
+        "dl_count": 4,
+        "last_modified": "2022-09-25:39:15.000Z"
     },
     {
         "name": "libmagic",
@@ -47,7 +55,9 @@
         "version": "5.43",
         "installs": 162436,
         "maintainer": "",
-        "thumb_image_url": "/Images/package-thumb-nolabel3.jpg"
+        "thumb_image_url": "/Images/package-thumb-nolabel3.jpg",
+        "dl_count": 5,
+        "last_modified": "2022-09-24:39:15.000Z"
     },
     {
         "name": "deno",
@@ -57,7 +67,9 @@
         "version": "1.26.1",
         "installs": 204033,
         "maintainer": "Ryan Dahl",
-        "thumb_image_url": "/Images/package-thumb-nolabel2.jpg"
+        "thumb_image_url": "/Images/package-thumb-nolabel2.jpg",
+        "dl_count": 6,
+        "last_modified": "2022-09-23:39:15.000Z"
     },
     {
         "name": "fontconfig",
@@ -67,7 +79,9 @@
         "version": "2.14.0",
         "installs": 2485083,
         "maintainer": "Max Miedinger",
-        "thumb_image_url": "/Images/package-thumb-nolabel.jpg"
+        "thumb_image_url": "/Images/package-thumb-nolabel.jpg",
+        "dl_count": 7,
+        "last_modified": "2022-09-22:39:15.000Z"
     },
     {
         "name": "pkg-config",
@@ -77,7 +91,9 @@
         "version": "0.29.2",
         "installs": 2634164,
         "maintainer": "pascal",
-        "thumb_image_url": "/Images/package-thumb-nolabel4.jpg"
+        "thumb_image_url": "/Images/package-thumb-nolabel4.jpg",
+        "dl_count": 8,
+        "last_modified": "2022-09-21:39:15.000Z"
     },
     {
         "name": "shared-mime-info",
@@ -87,7 +103,9 @@
         "version": "2.2",
         "installs": 642619,
         "maintainer": "Mr.Mime",
-        "thumb_image_url": "/Images/package-thumb-nolabel3.jpg"
+        "thumb_image_url": "/Images/package-thumb-nolabel3.jpg",
+        "dl_count": 9,
+        "last_modified": "2022-09-21:39:15.000Z"
     },
     {
         "name": "ttfautohint",
@@ -97,7 +115,9 @@
         "version": "1.8.4",
         "installs": 4696,
         "maintainer": "pascal",
-        "thumb_image_url": "/Images/package-thumb-nolabel.jpg"
+        "thumb_image_url": "/Images/package-thumb-nolabel.jpg",
+        "dl_count": 10,
+        "last_modified": "2022-09-20:39:15.000Z"
     },
     {
         "name": "numactl",
@@ -107,7 +127,9 @@
         "version": "2.0.16",
         "installs": 1120,
         "maintainer": "FSS",
-        "thumb_image_url": "/Images/package-thumb-nolabel2.jpg"
+        "thumb_image_url": "/Images/package-thumb-nolabel2.jpg",
+        "dl_count": 11,
+        "last_modified": "2022-09-19:39:15.000Z"
     },
     {
         "name": "flex",
@@ -117,6 +139,8 @@
         "version": "2.6.4",
         "installs": 35001,
         "maintainer": "",
-        "thumb_image_url": "/Images/package-thumb-nolabel4.jpg"
+        "thumb_image_url": "/Images/package-thumb-nolabel4.jpg",
+        "dl_count": 12,
+        "last_modified": "2022-09-18:39:15.000Z"
     }
 ]
\ No newline at end of file
diff --git a/src/layouts/partials/package-thumbnail.html b/src/layouts/partials/package-thumbnail.html
index e7bdd7d..fd9d023 100644
--- a/src/layouts/partials/package-thumbnail.html
+++ b/src/layouts/partials/package-thumbnail.html
@@ -1,4 +1,4 @@
-<div class="card card-thumbnail" style="width: 100%">
+<div class="card card-thumbnail" style="width: 100%" popularity="{{- .dl_count -}}" last_modified="{{- .last_modified -}}">
   <figure class="card-img-top" >
     <img class="package-image" src="{{- .thumb_image_url -}}" alt="{{- .name -}}" style="width:100%; height:100%;">
     <article class="card-thumb-label">